Last updated: April 2026
This Privacy Policy explains how Health South Lakeshore Rehabilitation (“we,” “us,” or “our”), operating at 3800 Ridgeway Drive, Birmingham, AL 35209, United States, collects, uses, discloses, and protects your personal information when you visit our website at https://www.healthsouthlakeshorerehab.com or contact us by any means.
We are committed to protecting your privacy and handling your personal information — particularly any health-related information you choose to share with us — with the highest standard of care, confidentiality, and respect. Please read this policy carefully. By using our website, you agree to the practices described here.
1. Information We Collect
Information You Provide Directly
When you contact us through our website, call our helpline, submit an enquiry form, or communicate with us by email, we may collect the following types of personal information:
Your name, phone number, and email address. Your relationship to the person seeking treatment (if you are contacting us on behalf of a family member). Any health, medical, or treatment-related information you choose to share voluntarily during your enquiry. Insurance information where relevant to verifying coverage. Any other information you choose to include in your message or conversation with our admissions team.
We will never ask you to provide sensitive health information through an unsecured web form. Any detailed clinical information is collected through direct, confidential communication with our admissions or clinical team.
Information Collected Automatically
When you visit our website, certain information is collected automatically through cookies and standard web analytics tools. This may include your IP address and approximate geographic location, the type of browser and device you are using, the pages you visit on our site and how long you spend on them, the website that referred you to ours, and technical data about your session such as time stamps and page load times. This information is collected in aggregate and is used solely to understand how our website is being used and to improve the experience for visitors. It is not used to identify you personally.
2. How We Use Your Information
We use the personal information you provide for the following purposes:
To respond to your enquiry and provide information about our programs and services. To verify your insurance coverage where requested. To assess the appropriate level of care for you or your loved one and connect you with the right members of our clinical or admissions team. To follow up on previous communications where you have indicated you would like us to do so. To send you information about our programs, resources, or services where you have consented to receive such communications. To comply with our legal and regulatory obligations. To improve our website, services, and communications based on anonymised usage data.
We will never use your personal information for purposes unrelated to your care and enquiry without your explicit consent.
3. Confidentiality and Health Information
We understand that any information relating to substance use, mental health, and addiction treatment is among the most sensitive personal information that exists. We treat all health-related information shared with us with the strictest confidentiality.
Where applicable, your health information is protected under the Health Insurance Portability and Accountability Act (HIPAA) and 42 CFR Part 2, which provides additional federal confidentiality protections specifically for substance use disorder treatment records. We do not disclose your health or treatment information to any third party — including family members — without your explicit written consent, except where required by law or where necessary to protect your safety or the safety of others.
If you call our helpline, that conversation is confidential. Our admissions team will not share what you discuss with anyone outside of the clinical team members directly involved in your care without your permission.
4. Sharing of Your Information
We do not sell, rent, or trade your personal information to any third party under any circumstances.
We may share your information in the following limited circumstances only:
With your consent. Where you have explicitly authorised us to share specific information with a named third party, such as a family member or referring physician.
With service providers. We work with a small number of trusted third-party service providers — such as website hosting, email communication, and analytics platforms — who process data on our behalf under strict confidentiality agreements and are prohibited from using your data for any purpose other than providing their services to us.
For legal compliance. Where we are required by law, court order, or regulatory authority to disclose information, we will do so only to the extent required and will notify you where legally permitted to do so.
To protect safety. Where we believe in good faith that disclosure is necessary to prevent imminent harm to you or another person, we may share relevant information with appropriate emergency or clinical personnel.
5. Cookies and Tracking Technologies
Our website uses cookies — small text files stored on your device — to help the site function correctly and to understand how visitors use it. The cookies we use fall into the following categories:
Essential cookies are necessary for the website to function and cannot be switched off. They are typically set in response to actions you take, such as filling in a form or navigating between pages.
Analytics cookies help us understand how visitors interact with our website by collecting anonymised information about pages visited, time spent on site, and technical details of each session. We use this data solely to improve our website.
You can set your browser to refuse all or some cookies, or to alert you when cookies are being set. Please note that disabling certain cookies may affect the functionality of parts of our website. You can find instructions for managing cookies in your browser’s help documentation.
6. Third-Party Links
Our website may contain links to third-party websites — including clinical research sources, insurance provider portals, and external resources we reference for informational purposes. We are not responsible for the privacy practices or content of any third-party website. We encourage you to read the privacy policy of any website you visit via a link from ours.
7. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, comply with our legal and regulatory obligations, and resolve any disputes or enforce our agreements. Enquiry and contact information from individuals who did not proceed to treatment is retained for a reasonable period in case you wish to re-engage with us, after which it is securely deleted. Clinical records for individuals who do receive treatment are retained in accordance with applicable federal and state healthcare record retention requirements.
8. Data Security
We take the security of your personal information seriously and implement appropriate technical and organisational measures to protect it against unauthorised access, disclosure, alteration, or destruction. These measures include secure encrypted connections (SSL/TLS) for all data transmitted through our website, restricted access to personal information within our organisation on a need-to-know basis, regular review of our data security practices, and secure storage of any physical records containing personal information.
No method of electronic transmission or storage is entirely secure, and while we work to protect your information to the highest practicable standard, we cannot guarantee absolute security. If you have reason to believe your personal information has been compromised, please contact us immediately at info@healthsouthlakeshorerehab.com.
9. Your Rights
Depending on your location and applicable law, you may have the following rights in relation to your personal information:
The right to access. You may request a copy of the personal information we hold about you.
The right to correction. You may request that we correct any inaccurate or incomplete personal information we hold about you.
The right to deletion. You may request that we delete your personal information, subject to our legal and regulatory obligations to retain certain records.
The right to withdraw consent. Where we are processing your information on the basis of your consent, you may withdraw that consent at any time. This will not affect the lawfulness of any processing carried out before withdrawal.
The right to opt out of communications. If you have received communications from us and no longer wish to do so, you may opt out at any time by contacting us at the details below or using the unsubscribe link in any email we send.
To exercise any of these rights, please contact us using the details provided in the Contact section below. We will respond to all requests within a reasonable timeframe and in accordance with applicable law.
10. Children’s Privacy
Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from anyone under 18 through our website. If you believe a minor has submitted personal information to us through our website, please contact us immediately and we will take prompt steps to delete that information.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the services we offer. When we make material changes, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please contact us using any of the following:
Email: info@healthsouthlakeshorerehab.com
Address: 3800 Ridgeway Drive, Birmingham, AL 35209, United States
Contact us page: https://www.healthsouthlakeshorerehab.com/contacts/
We are committed to resolving any privacy concerns promptly and transparently. If you contact us with a concern, we will acknowledge your message and work with you toward a satisfactory resolution.